The partnership with Mercedes-Benz grew from the shared association that TAG Heuer and Mercedes-Benz had with the McLaren F1 team, which in the early 2000s had sealed a deal with Mercedes-Benz to produce a Supercar that would be the spiritual successor to the famous Mercedes-Benz 300SLR of the 1950s.

The first SLR Calibre 36 was released in 2004 to mark the release of the Mercedes-Benz SLR McLaren, the first McLaren car since the famous McLaren F1, although one that was developed without the genius of Gordon Murray.

Following the success of the second series, TAG Heuer released a third SLR watch the following year in 2007. The third series uses a similar case design, but now in a 45mm case and a bezel finished in black fine-brushed titanium carbide and not polished stainless steel. The double crown and 45 degree chrono. pushers are also carried over, but the watch featured only two sub-dials.

The dial is where the third series stands out, with single-block hour markers, a red-tipped second hand, a “triple-date” window and with a circular patterning on the dial. The watch featured a sharp-looking rubber strap, with ridges that again mimic the shape of the side-gills of the SLR, or a stainless steel bracelet.

The third series is my favourite of the SLR series – in fact, the only aspect of the design that I don’t like is the Mercedes-Benz name on the dial, which I guess many people would see as a plus. Not sure why I don’t feel the same way about the AudiSport name on the AudiSport Heuer of the early 1980s, but I’d prefer the watch without the “Mercedes-Benz” on the dial- perhaps instead engraving the logo on the back of the watch.

The third series was also sold as a limited edition of 3,500 watches.

Watch condition (please refer to photos)
All images are from the actual watch for sale (WE NEVER USE INTERNET BASED PICTURES). To avoid any misunderstanding regarding scratches etc., please view carefully all images of the watch you’re interested in. The condition can be seen and judged on the picture.

Case: excellent condition

Clock face: excellent condition

Glass: excellent condition

Back face: excellent condition

Bracelet: excellent condition

Movement: fully operational / checked for performance, authenticity and functionality

Evaluation

The recent comparable model of TAG Heuer in steel with automatic movement and original TAG Heuer steel bracelet has a retail price of 4,800.- Euro.

Also note the use of alternating polished and brushed surfaces, which helps lift the feel of the watch substantially.

Payment
We accept payments by wire transfer to our company’s bank account, by PayPal or by credit card (VISA, MASTERCARD, etc.). Please note that goods will only be sent after agreed payment is visible into our account.

Shipping
We are shipping our watches worldwide using insured shipping and only the most reliable shipping service by DHL. The shipping cost is supported by the customer and will be added on the invoice.

Selling process

Immediate after your purchase, you will receive all payment information by e-mail. Your order will be dispatched with DHL within the next working day or within 36 hours after your payment has been received respectively. Incoming payments are checked several times daily via online banking and are forwarded to be shipped immediately.

Item and accessories will be delivered as pictured. Manuals, papers, certificate cards, booklets and boxes are only included in the delivery if mentioned in the description and/or shown in the pictures. The pictures show the actual watch you are buying. All pictures were taken by MD Watches.